BALTIMORE, May 7 /PRNewswire/ -- Imre Communications, an integrated brand communications firm, today announced that it has added Benjamin Obdyke, designer and manufacturer of residential roof and wall exterior building products, to its expanding roster of clients in its Home & Building practice. Imre Communications will work with the Pennsylvania-based company to establish a consistent brand identity for the organization's line of proprietary roof and wall ventilation solutions. The firm will also provide ongoing strategic counsel, as well as aid in the implementation of Benjamin Obdyke's marketing plan, which targets builders, remodeling, roofing and siding contractors. "We were drawn to Imre Communications because of their in-depth marketing expertise in the home and building space," said Jim Ash, director of marketing for Benjamin Obdyke. "The agency is a natural fit to help us create a fresh, dynamic presence in the professional building market."
